
Hi there! As an Art Director, I believes that kickass creative work motivates clients, inspires creativity, and excites the audience. This belief is infused in the work I've created for my clients, such as DBS, Nespresso, Skippy, Visa, ExxonMobil, AIA, HSBC Singapore Rugby Sevens, Fitbit, Cycle & Carriage Mercedes-Benz, WSH Council, Telenor, Kerry Foods, Kowa and more.
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Working with clients and teams, I craft innovative stories, brands, businesses, and experiences to help change the world. Integrating design thinking, human-centered design, strategy, and art direction, I create compelling brand messages that inspire action.
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I tends to focus on where people spend their time and attention, as I believes that it is more important than where they spend their money at. That’s because time and attention are two of the most precious things we have and it can never be earned the way another dollar can.
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Email: Daphne-sxt@hotmail.com
Contact Number: +65 85111 068
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Experience
BBDO Singapore
Art Director
Aug 2019 – present
Singapore
MadThread
Associate Art Director
Jul 2018 – Jul 2019
Singapore
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The Secret Little Agency
Designer
Nov 2017 – May 2018
Singapore
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Ektory
Creative and Event Designer
Aug 2016 – Jan 2017
Singapore
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Education
BA (Hons) Communication Design
Glasgow School of Art Singapore
2015 – 2017
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Diploma in Visual Communication
Nanyang Polytechnic
2012 – 2015